Holistics is a self-funded, profitable SaaS company in the data analytics space. We recently concluded a repositioning of the company, and are looking to hire a capable marketing executive to drive, experiment, and ultimately execute a long-term marketing strategy to serve our identified market segments.
The customer pain points and personas are clear to us. The exact set of execution channels are not.
That's where you come in.
You will be part of a small, fast-moving marketing team searching for channel-fit. We currently have a strong content marketing capability. You will help us find a set of additional marketing channels for our target market, in order to hit company growth goals.
The opportunity for you is in the space itself.
SaaS is the hottest area in the tech industry right now, and data analytics is one of the most dominant sub-categories in the space.
At Holistics, you will learn to execute a marketing playbook for SaaS companies from first principles. Because the marketing team is small, you will set the bar for all future marketing hires, and determine the direction of our execution.
You do not need to have domain-specific (Business Intelligence) experience — we will train you. What you do need to have is a rigorous ability to ideate, iterate, and execute on marketing channels that attract our best-fit customers. We have some idea of what those channels are. We hope you'll find more.
In the process, you will build skills specific to SaaS marketing, and learn what it takes to sell to technical customers. These skills will only become more valuable given the current growth of the SaaS category.
Founded in 2015, Holistics is a Self-service Business Intelligence (BI) tool that makes it easy for both data and business teams to analyze their company data for insights. We help data teams to empower their business teams to explore data and create their own charts, without writing SQL.
We support over 200 fast-growing tech companies, including unicorns, across 30 countries. Our platform processes over 5 million analytics queries every month, for over 5000 users globally. We're also ranked #2 globally for software usability by Gartner Frontrunners for business intelligence, in a category of 280 BI tools.